Nubian Television is fully committed to providing a brand-safe marketplace that advertisers can trust. We have a multi-layered approach to ensure the safety and quality of our campaign delivery across the Nubian Television inventory. The steps taken are outlined below.
The Nubian Television publisher team is our first line of defense. We are protective of our premium marketplace and thus have strict terms and conditions that publishers have to meet in order to be approved as a Nubian Television inventory source.
We have direct integrations with publishers and Nubian Television’ Account Managers are tasked with monitoring the publishers’ property or properties to ensure the content adheres to our guidelines.
To combat disinformation and hate speech, our publishers vetting process also incorporates independent third party rating systems to identify low credibility sites.
If a presumed brand safety breach has occurred and Nubian Television is notified in writing (please get in touch with your point of contact) during weekdays, Nubian Television will take down the misplaced ad within 24h local time; if the written notification is received during weekends or holidays, Nubian Television will take down the misplaced ad by 12pm local time on the following business day.
Self-serve publishers are able to pause the delivery of the ads by logging onto the Nubian Television Publisher Suite platform.
This Brand Safety Policy may be updated at Nubian Television’ discretion from time to time and without notice.